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As part of this project, we assessed usability & intuitiveness of existing signifiers within E-Class environment. As cars get intelligent, it should let the passenger & the driver know - how, what and when car is taking over for certain automated features. While we designed solution for present, we proposed concepts which can be used over coming years and in far future.
As part of this project, we assessed usability & intuitiveness of existing signifiers within E-Class environment. As cars get intelligent, it should let the passenger & the driver know - how, what and when car is taking over for certain automated features. While we designed solution for present, we proposed concepts which can be used over coming years and in far future.
Our key areas of focus during this project are as following:
What has changed significantly over past few years is the integration of electronics and recently computers into the HMI (e.g. GPS, telematics, ADAS, and infotainment systems). These elements have introduced new layers of complexity to interact with the system, which has substantially increased cognitive load for the driver. Car companies continuously work to simplify these complex interactions within car by introducing new ways of controlling in-car features.
Therefore, studying exisiting system was very crucial for us to get started off with this project. Easy access to information on the current setup, helped us in understanding where are we now in terms of technologies being used in the car.
In order to have a clear picture of what is existing in market and how Mercedes-Benz E Class fared against them, we mapped all problem areas against our competitors. This mapping helped us in understanding lot of positives and negatives of the solution that everyone was using to tackle these issues. This mapping will also help us in evaluating our concepts at later stage. Below is a small snippet of comparison of Speedometer in HUD:
Safety standards or guidelines set by Mercedes-Benz for a proven better and non-distracting experience of car driving, will be very helpful while ideating concepts. Along with this, referring to guidline documents by NHTSA (National Highway Traffic Safety Administration) & SAE International(Society of Automotive Engineers) gave us lot of insight on what can help us minimize driver distraction level.
Technology trendsAs discussed earlier the complexity of in car controls is increasing, introducing new interaction paradigms will help in decreasing the cognitive load posed by these complexities. We evaluated all the near future interaction paradigms as predicted by the below (see graph) 'Gartner Hype-Cycle', listing down the pros and the cons for the technologies. Since we were developing concepts for the present & the future, we considered interaction paradigms which are in the technology trigger or peak of inflated expections phase. Below (see list) is the list of technologies that we considered under our scope when working on concepts:
After the exploration of the vehicle manuals numerous queries regarding the on-road scenarios/conditions arose. These were then cleared by sessions organized by a team of engineers from the vehicle safety engineering dept.
Secondary research helped us in understanding the scenarios we should be focusing on when we are doing primary research and as well as while ideating concepts. We used simulator to recreate all those scenarios in different weather conditions, different time of the day and different locations (city & highway).
A Vehicle Test Engineer was assigned to us, who brought with him his ~10000kms test driving experience of merc cars in major public roads like Autobahns, Bundesstrasse etc, played a major role in helping us understand the system. Interviewing him, highlighted all the small-big details of the problems he faced when a semi autonomous car was introduced to him. His insights helped us understand the importance of communication that car has to do whenever it is assisting him during the drive. With lot of automations coming into the picture, car has to become more human not only in terms of taking over certain features but also talking to its passengers and driver.
Understanding Pain points Revisiting all the existing setup inside an E-Class was one of the first thing we did. To understand it better we became the user and placed outselves on the driving seat of the car. Many possible key issues were highlighted by us during these visits, which have been shortly put below:
( PS : The interaction areas/surfaces related to the concepts won’t be shared publicly due to confidentiality reasons )